Singapore Cards and Payments Market Research Report, Competitive Landscape Analysis

The research report provides in depth analysis and insights into the Singapore Cards and Payments Market including, strategies deployed by banks to market debit and credit cards and competitive landscape (card issuers in the country) for both debit cards and credit cards. The study includes 3 years historical market size and 6 years market forecast in terms of number of cards, value and volume of transactions processed through these cards, and other key metrics. The report also provides information on the key industry trends, major schemes, banks and detailed segmentation of card and payment industry. The research report is a new offering from the company’s Financial Services domain, and leveraged from the company’s existing cards and payments database of 50+ countries.

The Singapore payment card market grew at a CAGR of 3.3% in terms of number of cards in circulation, during the period 2012-2014. The country had a high penetration of 3.8 cards per person in 2014, with number of cards in circulation reaching 21.3 million and total population of the country being 5.6 million.

Singapore has the second highest credit card penetration in the Asia-Pacific region. There was intense competition among credit card issuers to encourage card usage and spend. Different marketing strategies numerous campaigns were introduced to attract consumers. The key players in the credit cards market include DBS Bank, United Overseas Bank and Citibank. In terms of the number of credit cards in circulation, United Overseas Bank was the leader in 2014.

Download Free Sample of This Research Report:  https://www.psmarketresearch.com/market-analysis/singapore-cards-and-payments-market/report-sample

The charge card segment represents a small portion of the Singaporean pay later card market but it is expected to gain momentum due to expected growth in the volume of high net worth individuals during the period 2015 - 2020.
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